The originator of the Dura-Tag™ Color Pet ID tag
Our most release press release can be found in our Media Kit. For a quick read without download, it is shown below.

Sir Bentley Bones Pet Tags Launches Kickstarter Campaign To Introduce The World’s First, Full Color, Custom Photo Pet ID Tag Phone App. launches a KickStarter campaign to introduce a revolutionary new way to create pet ID tags. The SirBentleyBones pet tag phone app allows pet owners to easily create full color, double-sided, photo pet ID tags for any type of pet. This unique phone app brings speed, efficient and true personalization into the hands of pet owners all over the world. Now, owners of both collared pets and non-collared pets can easily create pet ID tags for their pet, pet’s gear, keyrings, zipper pulls and more. The company's unique Dura-Tag™ tagging material, offers a unique combination of durability, style, originality, and convenience.

Boulder, Colorado March 1, 2021
---------------------------------------------------------------------------------------------------------------- is an independent pet tag specialty company dedicated to providing unique value and service to pet owners world-wide. We believe our easy-to-use pet tag phone app and our original non-metallic, Dura-Tag™ tagging product will be welcomed by all types of pet owners. Say good-bye to noisy, boring metal pet tags. And hello to full color, photo pet ID tags that are “noise-free,” strong, durable, scratch-resistant and guaranteed.

The online marketplace for pet ID tags is mostly dominated by aluminum and stainless steel tags. These noisy metal “name” tags are often nothing more than an engraved piece of metal available in limited styles, shapes and colors. Offering a full color customizable pet ID tag option isn’t common in the pet tag industry due to complexity and a high tag price. makes it easy for pet owners to design and create full color, photo pet ID tags. Using the pet tag phone app is easy. Simply position your pet in the app’s viewfinder, take a picture, fill out the back of the tag and either save, share or buy. No more waiting in the store for your tag to be engraved or filling out complicated online tag forms. Your Pet, Your Phone, Your Tag™. stands behind our Dura-Tag™ products by offering five unique guarantees: damaged tag replacement, lost tag replacement, tag info update, product performance, and product satisfaction. Dura-Tag™ pet tags offer these great benefits:

• Strong & Durable – Dura-Tag™ is tough and is designed to hold up.
• Quiet – Say good-bye to clinky, clanky, noisy metal tags.
• Peace of mind – Outstanding product guarantees.
• Pet original –Custom photo pet tag will be the envy of others.

To learn more, contact:

Dan Archer
Marketing Director

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